Texican pulled

Have you tried this tasty new burger yet? It's good. Real good. Thank goodness they didn't take away the sandwich, or the "little spicy Mexican" flavor that makes this Whopper so, well....Texican.

"Mexico's ambassador to Spain said Monday he has written a letter to Burger King's offices in that nation objecting to the ad and asking that it be removed. Jorge Zermeno told Radio Formula that the ads "improperly use the stereotyped image of a Mexican." nbcdfw.com

I was surprised to hear that the Mexican community felt they were shown inferior compared to the alpha male tall cowboy. Personally, I think the wrestler is way cooler. He's the celebrity signing autographs and swimming leisurely while his lanky runt of a roomate is left to lick his envelopes and clean his pool. I would think all would consider it a positive spin for the stereotype of Mexican immigrant images that constantly portray them as domestic and labor workers.

This isn't the first time they are offended from a fast-food advertisement. How can we forget the loveable, Spanish speaking Chihauhau demanding "yo quiero Taco Bell".

The controversy has taken the focus on another theme in the commercial: the rise of roommates due to the economic fallout. Craigslist reported 20,000 more room-share postings in January 09 compared to January 08 with Dallas alone increasing 3200. It's not just seen on college campuses; suburban neighborhoods are renting out rooms to strangers because they have to.

Here's a brilliant idea: get Jack Black in his Nacho Libre suit to replace the unknown actor and justice will be done. And, the burger will not lose it's Mexican flavor.